Accurist 7366 Mens Blue Retro Racer Chronograph Watch

Product Information

Although no longer family-owned, the brand is still in British hands - now held by Marcus Margulies, owner of Sekonda and Limit. On first impressions the Retro Racer 7367 is both handsome and elegant, as well as eye-catching in it's retro departure from conventional round watch cases. The brand was initially created with the intention of producing distinctive and affordable watches made from Swiss components. The name Accurist suggests an accurate wristwatch while also being recognisably English. The couple launched this new brand from their shop in Clerkenwell, London. The watches are of course, made in the far-east, but there's an elevated sense of trust that the watch will be above par when the company behind it has heritage. English watch manufacturer Accurist has made itself a household name thanks to its production of high-quality, attractive wrist wear. Accurist creates watches for men and women, providing options for a variety of style preferences. Almost exclusively analogue, many with chronograph function, the collection includes everything from vintage to ultra-modern designs, with beautiful faces featured on leather and metallic bracelets.The women's watches are nothing short of stunning.

Despite the intention to produce affordable watches, the company was also keen to promote the quality of their products. They advertised their watches on TV using the slogan Accurist 21 Jewels - a reference to the 21 jewel lever movement used in their watches. The Classic collection has more straightforward designs, ranging from relatively generic dress watches to interesting smart-casual models like this one. So I had been pondering a Pagani design or other similar watches. But when I had the money in my hand my heart took me down a different route. diameter, 20mm lugs, slim on the wrist. It's a dead face movement (no running seconds) which is different. Really lovely finish and a definite 70s feel to it. Splendid sunburst dial which really catches the light. This is the first of a couple of Accurist divers that caught my attention. Often dive watches are at the core of a brands range, but Accurist made their name with classic British watches - a marketing tool that they still use - so dive models aren’t over-represented in their line.The design is recognisable as the type of watch that my dad really did wear then and that certainly explains part of the appeal. There are a couple of nice touches on the piece, including a signed crown. The result is a very affordable retro watch that would, at a glance, pass for a vintage model.

I love square case watches, I already own a vintage Seiko Baby Monaco however when I saw this Accurist it was love at first sight. Where the 7270 model is typical for a desk diver and has the features needed for diving, this watch looks like it is designed for watersports. They both have their place in a watch collection, but this latter is the better of the two options if you want your sports watch to look like it was designed for sports. Having expanded the business to include the distribution of Versace watches, the three Loftus brothers ultimately sold Accurist to Time Products Ltd. This acquisition, in 2014, ended nearly 70 years of family ownership - although the business is still British owned, with headquarters in Leicestershire, England. I had accurist watches in my early 20s and they had a good presence in the UK sponsoring/timing events like the London marathon. Where it differs is in the design. Everything is just a little larger and bolder. The text on the bezel and its knurled edges, the hands and the over-sized markers. There are crown guards on this model and the crown is just a little larger and has a touch of colour. Indeed, it’s all more colourful and sporty. I like it.They don’t represent the extreme value for money of a Russian brand like Vostok, or a Chinese homage brand such as Corgeut. But when compared with other brands on the high-street, particularly the fashion brands, they stand up well against the competition. The final watch on my list is a classically styled piece that could be seen as a typical Accurist design. It’s a classically styled watch that straddles the dress watch and sports watch camps in much the same way as the Rolex Explorer or Omega Aqua Terra. There are versions of the Retro Racer with stainless steel Milanese bracelets, but I prefer this variation with the leather racing strap. It feels a little more authentic. It’s a great place to start if you’re new to Accurist. Accurist made their name as a British watch company that manufactured mechanical watches using Swiss components. They even opened an office in Switzerland to help with their sourcing of Swiss watch parts. By the 1960s, Asher’s two brothers were also involved in the family business. Richard, a recent University graduate, created a new sub-brand - Old England. This collection was marketed to fashion-conscious youth. The designs were bold, colourful and ultimately as much a part of the swinging sixties as the mini-skirt. Indeed, Twiggy was one of those who wore the watch, along with The Beatles and Princess Anne.