Wild Turkey Longbranch Kentucky Bourbon Whiskey 70 cl, 43% ABV - Small Batch Sipping Bourbon

Product Information

Normally, their whiskey is put into a charred oak barrel for around four years and then shipped out to bottling. But according to the marketing, in this case the whiskey is aged for a much more luxurious eight years (although this isn’t listed on the bottle — probably to allow some blending behind the scenes) before being further processed.

Since that time, Wild Turkey has grown both domestically and internationally, releasing 11 various bourbons and rye whiskeys. These include their 81 and 101 proof offerings, as well as Wild Turkey Rare Breed, and American Honey Liqueur. Wild Turkey Longbranch is the latest collaboration to come from the multi-year partnership with the Academy Award winning actor. McConaughey, who has served as the brand’s creative director since 2016, has worked behind the camera and in front of it in television commercials to reintroduce the world to Wild Turkey. Longbranch, the bourbon brand co-created by actor Matthew McConaughey and Wild Turkey, on Tuesday announced the second chapter in the brand’s “Wonder What If” advertising campaign, conceptualized by and starring McConaughey. As if all that wasn’t enough, McConaughey is a whiskey entrepreneur, something we can appreciate through and through. Take Matthew McConaughey’s whiskey, for instance. He is linked to Wild Turkey Bourbon. Wild Turkey BourbonWild Turkey was founded in 1855. In 2016, McConaughey (a bourbon lover) was a clear addition to the team. Since his time on board, the company’s global portfolio grew 14.6%, and he helped launch a special signature bourbon. Matthew McConaughey’s Whiskey Origin Story When it comes to smoking some ribs or brisket, then it makes sense to want some mesquite flavor in your meet. But in your bourbon? Has Wild Turkey lots its collective mind? Not at all. The reality is that there is a significant difference in using mesquite chips to flavor your food and using mesquite charcoal to add some flavor to your bourbon. When I tasted 2002 for the first time, I knew I couldn’t mess with it. It was exactly what I had envisioned, and I wanted Bourbon connoisseurs and collectors to experience the liquid in all its glory,??? said Master Distiller Eddie Russell. “The sweet spot for our Bourbon is normally eight-to-12 years, but every now and then you find a barrel that defies expectations.??? Matthew McConaughey has been ingrained in the Wild Turkey brand as creative director for several years now,” said Bob Kunze-Concewitz, CEO at Campari Group, owner of Wild Turkey. “As a lover of Bourbon, and an integral part of the team, it was a natural next step for Matthew to partner with Eddie to create a new product for Wild Turkey. We are proud of the work they’ve done and have great expectations for this amazing new whiskey.” There was a 19.2% growth in volume compared to other whiskey brands. Since McConaughey got on board, the global portfolio grew 14.6%. Wild Turkey Devotion to Change

In as much as I can gather a sense or impression of Matthew McConaughey as a person – based on interviews, speeches, philanthropic activities and other off-screen impressions – the sentiment of Longbranch seems well-aligned with his persona, further evidenced in a company-issued press release. Concocting this unique spirit took two years of note swapping and testing to create the process that results in allowing Longbranch to fork into its own bough in the Wild Turkey family tree. Two filtration processes are used, starting with charcoal from American White Oak and finishing with charcoal from Texas mesquite wood which gives the bourbon a hint of smoke.

Wild Turkey Longbranch Details

Is he talking to himself? To the universe? The journey is part reality, part subconscious, peppered with thoughtful musings,” Director Miller Mobley said. “Matthew is known for his curious nature, and we wanted to lean into that in an irreverent, but pure way. We wanted the location to feel like it was a place he might visit often, his own little clubhouse of sorts, to go have a think and a drink of ‘his favorite bourbon on the planet'”. For Wild Turkey, “101??? has always held a special significance. It’s the hallmark Bourbon of the Wild Turkey portfolio, and the whiskey that my father and grandfather have spent their careers perfecting. Fans of our Bourbon have raised many a glass of Wild Turkey 101 to celebrate life’s many milestones, and today marks a milestone that makes me proud to share the Russell name with my father Eddie Russell and my granddad Jimmy Russell (or “Mimmy??? as his grandkids call him). This month – September 10th to be exact – “101??? takes on a new meaning as Jimmy and Eddie celebrate their combined 101 years of Bourbon industry experience – a touching homage to the Bourbon that put dad and Mimmy on the map. When Wild Turkey hired McConaughey [making him the highest paid creative director in the ad industry] they were most likely going to want to get the most out of the arrangement. They not only wanted to bank on McConaughey’s name and have him write and star in their commercials, but they also wanted his help developing a new Wild Turkey expression with his name on it. Enter Longbranch. The first is through the use of charcoal from American White Oak, while the second uses charcoal of Texas Mesquite. Longbranch offers a 750mL bottle at 86 proof. Alternatives