Joined in 2023 
82 
63 About this deal
But the name has caused some confusion over the years, with a number of theories as to how it came about. Cadbury have their own official version, but that hasn't stopped people coming up with theories. So now you know - and if you wanted to know more, if you add two flakes to an ice cream it is called Bunny Ears, while a Flake with strawberry sauce is known as Monkey's Blood.
The treat is still a popular favourite from the ice cream van with thousands - perhaps even millions - being sold every year. We have taken a look at the ever-popular ice cream and its history. The ice creams topped with flakes were named 99s in honour of Italy, as in the days of the Italian monarchy the king had a specially chosen guard of 99 men. The number then became a synonym for special or first class, Cadbury claims. Created at the Cadbury's factory in Birmingham, England, the flake was originally designed to be a cuboid and to fit into a wafer. [2] By 1930, Cadbury's was selling half-length Flake "99s" specifically for serving in an ice cream cone. [3] '99' ice cream [ edit ] 99 ice-cream with bubblegum flavoured syrup
Need some home-cooking inspiration?
The Flake chocolate bar manufactured and marketed by Cadbury was first developed in the UK in 1920. [4] An employee of Cadbury's noted that when the excess chocolate from the moulds used to create other chocolate bars was drained off, it fell off in a stream and created folded chocolate with flaking properties. [4] In the interwar period of the 20th Century, Italian immigrants in Britain opened ice cream parlours across the country, including the North East. Examples include Notarianni, which opened in Sunderland in the 1930s and Mincellas, which started as a pitch in Boldon Colliery and is still a thriving business today in Ocean Road, South Shields. One origin story suggests 99s came from Scotland, home to many Italian ice cream families. One says the treat was invented in Portobello, and named after the number of the shop. There are other theories too about how the 99 got its name. As Cadbury itself admits, it does not fully know how the 99 came to be and the Oxford English Dictionary has questioned Cadbury's lines.
To this day, the Acari family of Edinburgh claim to be the true inventors of the 99, Edinburgh Live reports. Another suggestion is that the initials of ice cream - IC - translate as 99 in Roman numbers.You'll struggle to find a 99 for 99p these days - but the cone, ice cream and flake combination's name actually has nothing to do with the price it is - or was - sold for. There are all sort of theories as to how the 99 ice cream got its name, although the general consensus is that Italian parlours in Britain were the first to call their cones 99s, in the inter-war period.
Subsequently anything really special or first class was known as ’99’. When Cadbury launched its small Flake for ice creams in 1930, the UK ice cream industry was dominated by ex-pat Italians. So, to appeal to Italians we called our superb Flake a ’99’.” Eventually, those wafer ice cream sandwiches with Flakes morphed into the sugar cones we eat today. Small Cadbury Flakes were marketed for ice cream cones by the 1930s, according to the Guardian. There are other theories too about how the 99 got its name A 99 is nothing without a Flake. That shattering finger gives depth and body to the scummy, foamy ice-cream and desiccated cone. The Flake emerged around 1920 when a clever worker at Cadbury's Bournville factory noticed that chocolate overflowing its moulds fell and set in appealing ripples. People seem to have spotted its affinity with ice-cream almost immediately. By 1930, Cadbury's was selling half-length Flake "99s" specifically for prodding into Mr Whippy, or his equivalent.
The early "99 Flake" was a wafer "sandwich", not a flake bar inserted into a cone of ice cream. It consisted of a small chocolate flake inserted between two servings of ice cream and placed between two wafer biscuits.
Great Deal 
New Comment